As the digital market expands worldwide, businesses are considering taking a large chunk of the Internet space to accommodate more customers. Technology has helped to redefine and revolutionize the business world.
According to data from Statista, the number of digital buyers worldwide stood at 2.14 billion as of 2021 and is projected to grow to about 2.77 billion by 2025. Similar data from Statista also indicates that Latin America harbors over 300 million digital buyers and is projected to grow more than 20% by 2027.
Latin America comprises countries in South America, with some well-developed and industrialized, while others are struggling and classified as third-world countries. Despite this massive disparity in technological and economic advancement, Latin America has a large eCommerce industry.
This article will explore some of the leading eCommerce industries in Latin America that you can visit anytime whenever you want to shop online.
Latinafy
Latinafy is one of Latin America's most fantastic and trusted stores where you can shop online for various products. They are often referred to as the custodians of South American culture because their products aptly capture the essence of South America.
This unique marketplace is a convergence of the quality products of Latin America. With support and confidence from leading international manufacturers due to their commitment to quality and resilience, they offer excellent service that gives customers peace of mind. Shop products from Latin America with Latinafy and discover the rich heritage of Latin America.
Latinafy offers a wide range of products from the world's renowned manufacturers. From health and beauty products to sports and kitchen utensils, Latinafy covers them. Brands like Addidas, including the World cup winning Argentinian jerseys and handcrafted regional products of Latin America - can be found in Latinafy.
Mercado Libre
Online trading is incomplete without Mercado Libre in Latin America. It's an Argentinian company with its headquarters in Montevideo, Uruguay. It has tentacles spread worldwide, with its operations extending to the United States.
With over 10.5 Billion dollars worth of investment as of 2022, Mercado Libre is one of the world's largest online marketplaces and the most popular in the region. It has over 668 million monthly online visits, an outstanding and unmatched regional performance.
Mercado Libre means free market in Spanish and is called Mercado Livre in Portugal; the company has establishments in many countries in South America, including Bolivia, Brazil, Chile, and Columbia, to mention just a few.
Founded in 1999 by Marcus Galperin, Mercado Libre has become one of South America's most famous digital marketplaces. It is the first Latin American Company listed on the NASDAQ in 2007.
Amazon
Amazon is one of the most popular online marketplaces in the world. The name needs no introduction because the name is an authority in the digital world. Even though Amazon is a global business, it is strongly associated with Latin America.
Named after the Amazon Basin in South America, Amazon was launched in Brazil in 2012 and has since offered over 500 million products in various business categories. It has average monthly visits of 217 million, placing it as one of the leading online stores in the region.
Amazon's global rating is not in doubt as it has become a household name among online buyers. Amazon is active in many countries in Latin America, including Brazil and Mexico. Although its sales output worldwide is far greater than that of Latin America, it still holds a large proportion of the online market.
If you're looking for a trusted store to buy products online, Amazon offers a wide range of products with various benefits. Shopping with Amazon is a dream come true.
Ali Express
According to online statistics, Ali Express has over 421 million monthly visitors to its online store. That sufficiently makes them rank among Latin America's top leading online stores.
Ali Express has penetrated the region with just over a decade of operations in Latin America. It offers local buyers the opportunity to sell their products directly to sellers. With the entrance of Ali Express into Brazil, traditional brick-and-mortar stores began to seek ways to adopt online marketing strategies.
Ali Express has its headquarters in the business hub of Sao Polo; it has joined forces with many local firms to provide a wide range of products and services across Brazil and the rest of Latin America.
Americanas
Americanas is Brazil's most dominant eCommerce platform, and it spreads its tentacles over other Latin American countries. It's also the perfect showcase for all products across Latin America.
It is a platform that offers opportunities to advertise products in Latin America. In addition, it gives businesses more visibility to enable them to improve sales. With a large customer base and the number of daily visits, Americanas makes it easy for companies to sell or advertise their products on their platform.
Unlike other affiliate programs, Americanas marketplace allows you to sell and advertise your products on their website. You can reach millions of customers using their online platform. Americanas is one of the top contenders in Latin America's online products.
Conclusion
Latin America's eCommerce market is proliferating, reaching 200 million dollars in 2020. Studies showed that over 52 million people shopped online during the pandemic. Globalization and competition have led to influential online shops such as Latinafy, Mercado Libre, Amazon, Ali Express, and Americanas.
